Clay Agency
#1 Clay Workflow Automation Agency
for Marketing and Sales in Australia
We design clay workflow automation that identifies, enriches, and routes high-quality leads directly into your CRM and sequencer. Every process focuses on data quality, automation stability, and measurable outcomes.
Clay Agency
#1 Clay Workflow Automation Agency
for Marketing and Sales in Australia
We design clay workflow automation that identifies, enriches, and routes high-quality leads directly into your CRM and sequencer. Every process focuses on data quality, automation stability, and measurable outcomes.
Book Your Free Consultation
Book Your Free Consultation
Watch how we can transform you Clay workflow and boost your sales automation
Watch how we can transform you Clay workflow and boost your sales automation
Clay Experts Who Turn Signal
Data into Revenue Opportunites
Clay Experts Who Turn Signal
Data into Revenue Opportunites
Clay Experts Who Turn Signal
Data into Revenue Opportunites
Stalled pipelines start with weak signals. Intelligent Resourcing’s clay workflow automation converts those signals into qualified opportunities. We integrate AI to surface intent, apply strict verification gates, and ensure only complete and compliant records feed into campaigns. When needed, our clay workflow expert can audit sources, scoring, and enrichment logic to maximise data accuracy.
Stalled pipelines start with weak signals. Intelligent Resourcing’s clay workflow automation converts those signals into qualified opportunities. We integrate AI to surface intent, apply strict verification gates, and ensure only complete and compliant records feed into campaigns. When needed, our clay workflow expert can audit sources, scoring, and enrichment logic to maximise data accuracy.
Clay HubSpot Integration: Enrich Prospect Lists and Sync to CRM
Clay HubSpot Integration: Enrich Prospect Lists and Sync to CRM
Our clay workflow automation links directly with HubSpot for seamless data enrichment and sync. We use layered enrichment, company and contact verification, and field mapping to maintain accuracy across systems. Each workflow removes duplicates, lowers bounce rates, and keeps your CRM evergreen with scheduled refresh cycles.
Our clay workflow automation links directly with HubSpot for seamless data enrichment and sync. We use layered enrichment, company and contact verification, and field mapping to maintain accuracy across systems. Each workflow removes duplicates, lowers bounce rates, and keeps your CRM evergreen with scheduled refresh cycles.
Improved match rates
Improved match rates
Improved match rates
Fewer duplicates
Fewer duplicates
Fewer duplicates
Full audit trail for each record update
Full audit trail for each record update
Full audit trail for each record update
Clay + n8n Workflows
Clay + n8n Workflows
Complex builds need orchestration. We implement n8n to manage the flow between tools, providing fail-safes, retries, and performance visibility. This ensures clay workflow automation remains consistent, even when handling large-scale data movements or conditional routing logic.
Complex builds need orchestration. We implement n8n to manage the flow between tools, providing fail-safes, retries, and performance visibility. This ensures clay workflow automation remains consistent, even when handling large-scale data movements or conditional routing logic.
Stable throughput
Stable throughput
Stable throughput
Reliable recovery
Reliable recovery
Reliable recovery
Predictable operations
Predictable operations
Predictable operations
Clay and Smartlead Integration for Personalised Messaging
Clay and Smartlead Integration for Personalised Messaging
Our clay workflow automation prepares verified, segmented data that flows directly into Smartlead for outbound sequencing. It powers hyper-personalised messaging using structured data and AI‑assisted copy layers while maintaining deliverability and compliance. This approach connects the enrichment, verification, and outreach phases into one continuous process.
Higher deliverability
Higher deliverability
Higher deliverability
Better personalisation
Better personalisation
Better personalisation
Measurable pipeline growth
Measurable pipeline growth
Measurable pipeline growth
Related Articles
Related Articles
Our Process
How We Build Your Workflow
Define & Segment
Define signals and segmentation criteria to target your ideal customer profile with precision.
Source & Discover
Source and discover prospects in Clay using 100+ verified data sources.
Enrich Data
Run enrichment waterfall with confidence thresholds to maximize data quality.
Verify & Clean
Apply verification and deduplication gates to ensure data accuracy.
Map & Sync
Map and sync verified data to your CRM with precise field alignment.
QA & Refresh
Schedule QA and refresh cadence for evergreen accuracy and sustained performance.
Client Reviews
Trusted by Growing Teams
❝
"Intelligent Resourcing rebuilt our HubSpot lead scoring and optimisation so our sales reps only see qualified leads with strong ICP fit."
JP
Jonathan Patchell
Marketing Director
❝
"They delivered a clean list of decision‑makers and set up sales automation workflows. The campaign structure just worked perfectly."
AW
Adam Wood
Sales Director
❝
"They created a Clay workflow for enrichment, aligned Smartlead for follow‑up. The process was structured and efficient."
KS
Kevin Seward
Growth Lead
❝
"They managed the enrichment, cleaned our lists, and produced new lookalike audiences that expanded our reach further."
KR
Kellie Randrup
Marketing Manager
Ready to transform your clay workflow automation?
Book a strategy call with our clay workflow experts and discover how we can build automated systems that turn signal data into qualified pipeline.
Book a Strategy CallOur Process
How We Build Your Workflow
Define & Segment
Define signals and segmentation criteria to target your ideal customer profile with precision.
Source & Discover
Source and discover prospects in Clay using 100+ verified data sources.
Enrich Data
Run enrichment waterfall with confidence thresholds to maximize data quality.
Verify & Clean
Apply verification and deduplication gates to ensure data accuracy.
Map & Sync
Map and sync verified data to your CRM with precise field alignment.
QA & Refresh
Schedule QA and refresh cadence for evergreen accuracy and sustained performance.
Client Reviews
Trusted by Growing Teams
❝
"Intelligent Resourcing rebuilt our HubSpot lead scoring and optimisation so our sales reps only see qualified leads with strong ICP fit."
JP
Jonathan Patchell
Marketing Director
❝
"They delivered a clean list of decision‑makers and set up sales automation workflows. The campaign structure just worked perfectly."
AW
Adam Wood
Sales Director
❝
"They created a Clay workflow for enrichment, aligned Smartlead for follow‑up. The process was structured and efficient."
KS
Kevin Seward
Growth Lead
❝
"They managed the enrichment, cleaned our lists, and produced new lookalike audiences that expanded our reach further."
KR
Kellie Randrup
Marketing Manager
Ready to transform your clay workflow automation?
Book a strategy call with our clay workflow experts and discover how we can build automated systems that turn signal data into qualified pipeline.
Book a Strategy CallFAQ
FAQ
FAQ
GTM Engineering Questions Answered
GTM Engineering Questions Answered
Do we need HubSpot?
Can we use a different sequencer?
What happens after implementation?
How is compliance handled?
Do we need HubSpot?
Can we use a different sequencer?
What happens after implementation?
How is compliance handled?
Do we need HubSpot?
Can we use a different sequencer?
What happens after implementation?
How is compliance handled?